News From : DagangHalal.com (26 Jun 2018)
MIFB 2018 which will be held from 27th – 29th June at Kuala Lumpur Convention Centre (KLCC) is Malaysia’s leading and premium Food and Beverage trade fair held in Kuala Lumpur annually. This Malaysia’s longest running food and beverage industry event marks its 19th year and this year, the exhibition also marks its 4th year as a full “Trade Fair”.

There are a variety of opportunities for growing food and beverage businesses in 2018, but staying on top of changing customer needs, understanding millennial preferences, leveraging key technology strategies and being mindful of strategic acquisitions will all be essential in this competitive marketplace if you are in the food and beverage business.
What to expect in the food and beverage industry in 2018 or for the next few years?
MIFB 2018 will give you an insight into what is new and exciting within the food and beverage industry. These trends are based on developing and emerging consumer demand for products that are healthy, convenient and trustworthy and are informed by our work and association with producers, manufacturers, and, clients across Europe, Middle East, Asia, Africa and US.
Working in line with the current food trend, MIFB 2018 will have 4 main segments within the exhibition floor, Food & Beverage, Food Technology, Seafood & Fishery and Halal Food. Sphere Exhibits is also collaborating with Halal Media Japan to promote the Halal Food segment, a special segment onto the exhibition floor, in helping to make Malaysia the International Halal Hub for F&B businesses. It’s designed for halal producers, traders and business leaders sourcing for products and looking to expand their business in this area. This is a new segment in MIFB 2018 where industry players from various countries like Japan, South Korea, Indonesia and many more come together to showcase their Halal products.
Discover more than 10,000 products on showcase from various manufacturers, bakers, importers, exporters, caterers, butchers, restauranteurs, wholesalers, retailers, grocers, delicatessens, canned food, chilled and frozen food, dairy products, food ingredients, fresh produce, halal food, health and organic food, herbs and spices, meat and poultry, processed and convenience food, seafood, snacks, confectioneries, chocolates, sweets, condiments and sauces, drinks and beverages, lab test, POS System, and many more. A perfect platform to connect with more than 550 exhibitors from more than 50 countries. To-date, we are confirmed hosting Country Group Pavilions from South Korea, Thailand, China, Taiwan R.O.C., Sri Lanka and expect more based on the positive enquiries we are receiving.
Other important highlights during the 3-day trade fair are:-
Business Matching Sessions One-to-One Business Matching Session – To facilitate exhibitors and buyers to source and identify potential business partners to expand their market globally.
International and Local VIP Buyer Programme – This programme helps to look for the right international and local business partners by connecting the top tier buyers and MIFB exhibiting companies.
Trade Talks @ MIFB – This will be presented by the partners and exhibitors of MIFB 2018 to highlight F&B business opportunities, industry focused talk, innovation and technologies.