Home » Dunkin’ Donuts To Have 50 More Outlets Nationwide

Dunkin’ Donuts To Have 50 More Outlets Nationwide

News From : DagangHalal.com (09 Jul 2010)

JOHOR BARU: Golden Donuts Sdn Bhd, the master franchisee of Dunkin’ Donuts in Malaysia, plans to open 50 outlets nationwide within the next five years.

Marketing executive Pierre Choong said it would be looking at shopping malls, highways, petrol stations, educational institutions, transportation terminals and airports for the new outlets.

He said that apart from the above-mentioned premises, the company would also open shops in secondary towns and new growth centres all over Malaysia.

“We do not limit ourselves only to certain areas when opening new outlets, so customers in almost any part of the country can reach us,” he told StarMetro during the re-opening of the Dunkin’ Donuts outlet in Larkin Sentral bus terminal, which underwent refurbishment recently.

He added that it was timely for the Larkin outlet to be refurbished after 10 years, as the terminal was the last stop for all express bus services from all over the peninsula and where stage buses in Johor dropped their passengers.

Choong said the company brought its brand of donuts to Malaysia in 1987 and it now had 52 outlets in peninsular Malaysia, besides three in Singapore.

He said Dunkin’ Donuts would be opening its first outlet in the east Malaysian states at the Kota Kinabalu International Airport in Sabah this month. He said more outlets were planned for Sabah and Sarawak in the years to come.

He said selected outlets in the country would be refurbished to resemble a bistro.

“We want to create a bistro-like atmosphere at selected outlets and these premises will also have WiFi facility,” he revealed.

He said that apart from offering more than 50 types of donuts, the company had begun offering hot and iced coffee, frozen beverages and sandwiches at selected outlets.

He explained that the brand’s donuts were made from wholemeal flour and fried in less than 2% of trans-fat oil, adding that they were certified halal by the Malaysian Islamic Development Department (Jakim).

Choong said Dunkin’ Donuts had received the Brand Laureate Award 2009/2010 in “Best Brands in Food and Beverage – Donut Category” and were also HACCP-compliant. HACCP is a management system where food safety is addressed through the analysis and control of biological, chemical and physical hazards from raw material production, procurement and handling to manufacturing, distribution and consumption of the finished products.

— The Star

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